Investing for Hispanics: It’s Time to Take Charge

Hispanic Heritage Month is a time to celebrate our culture, achievements, and history. It’s also a moment to reflect on where we still face challenges—like the investing gap in our community. For many of us in the Hispanic community, investing can feel intimidating and out of reach. But this month is the perfect opportunity to change that narrative. We need to start talking about how investing can help us close the wealth gap and build a stronger financial future.

Investing is not just for the wealthy, and it’s not out of reach for us. In fact, investing is one of the most powerful ways to build wealth and create a secure future for ourselves and our families.

The Wealth Gap Reality

Let’s talk about a tough reality: there’s a major wealth gap between Hispanics and other ethnic groups in the U.S. In 2022, the median wealth of white households was $285,000, while Hispanic households had a median wealth of just $61,600 [1]. That’s a 5x disparity that affects our ability to access opportunities, buy homes, and create security for our families.

But we don’t have to accept this as our fate. Investing is one of the most powerful ways to start closing that gap. Only 28% of Hispanic households are invested in the stock market, compared to 61% of white households. What’s more, median Hispanic families have under $11K invested, while white households hold around $51K in investments [2]. There are a lot of reasons for this—lack of education about investing, fear of risk, or even just not knowing where to begin. But we can change that narrative and close the gap—starting with education and small steps toward investing.

Overcoming the Fear of Risk

Like many in our community, I grew up believing that saving was the only way to be financially secure. Investing was seen as risky or something only the wealthy could do. But I’ve learned that with the right information and strategy, investing doesn’t have to be scary. Diversifying your investments and thinking long-term can help minimize risks. And the rewards? They can be life-changing.

Even putting aside a small amount each month can grow over time. For example, if you invest $100 a month with an average return of 7%, after 30 years, you could have over $113,000. Imagine the impact that could have on your family’s future! This is faster than you would ever grow your money with a traditional savings account.

Where to Start

If you’re like me and didn’t grow up with conversations about investing around the dinner table, the first step is educating yourself. There are so many resources available now, including apps that make investing more accessible than ever. Whether it’s a Roth IRA, 401(k), or even just using beginner-friendly platforms like Acorns, you don’t need thousands of dollars to get started.

Even starting small can make a difference. In fact, Latinos tend to be more conservative with their investments and less likely to contribute to employer-sponsored retirement plans, which sometimes means we’re missing out on opportunities for growth [3]. Starting with as little as $50 or $100 a month can help you build wealth over time. The key is to start. 

Building Wealth for the Next Generation

For many of us in the Hispanic community, money isn’t just about individual wealth—it’s about supporting family and leaving a legacy. Investing gives us a chance to build generational wealth that we can pass on to our children and grandchildren. It’s about breaking cycles of poverty and ensuring that our future generations have a solid financial foundation.

I know it can feel overwhelming, but we can all do it. Start small and think of investing as a long-term plan for you and your family’s future. And we’re here to be a resource on your journey.

Final Thoughts: Hispanic Heritage Month is a Call to Invest

This Hispanic Heritage Month, let’s not just celebrate our culture—let’s take action to secure our financial future. The investing gap is real, but it doesn’t have to be permanent. By taking small, smart steps, we can start building wealth, closing the gap, and ensuring that future generations have a better foundation. Whether you’re starting with $50 or $500, the important thing is to start. Let’s empower ourselves and our community through investing—because we deserve financial security, too.


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